Wedding Business Solutions
If weddings and events are all or part of your business, you’re in the right place.
The Wedding Business Solutions podcast is where you’ll get real-world ideas to help you sell more, profit more, and maybe even enjoy the process a little more, too.
Hosted by Alan Berg CSP, FPSA, one of the wedding and event industry’s most experienced sales and marketing speakers, each bite-sized episode gives you practical, easy-to-use ideas you can apply right away. Whether it’s converting more inquiries, following up without sounding pushy, improving your website, handling ghosting, raising your prices with confidence, or using AI in ways that actually help your business, Alan shares insights with his signature mix of common sense, experience, and humor.
Alan is the author of 16 books, including AI for the Real World and Shut Up and Sell More. He’s also been named one of the “Top 100 Speakers to Watch in 2025” for the third year in a row by Motivator Music on LinkedIn, and is one of only 46 Global Speaking Fellows worldwide.
Some episodes are just Alan sharing ideas and stories from decades in sales and the wedding industry. Other episodes feature conversations with industry pros, entrepreneurs, and experts who can help you work smarter, make more money, and create better experiences for your clients.
If you’ve ever thought:
“Why are they ghosting me?”
“How do I book more of the right clients?”
“Why does my website get traffic but not inquiries?”
“What should I actually be using AI for?”
…you’ll probably feel right at home here.
You can read full transcripts of every episode at podcast.AlanBerg.com.
Be sure to subscribe so you don’t miss new episodes, workshops, and ideas you can put to work immediately.
If you’d like to learn more about Alan’s speaking, sales training, consulting, AI workshops, or website review services, visit:
IWantAlan.com
Podcast.AlanBerg.com
ConnectWithAlanBerg.com
You can also reach Alan directly at Alan@AlanBerg.com.
Note from Alan:
I invite guests onto the podcast because I believe they can bring value to you, my listeners. Occasionally, I may have a business relationship or affiliate connection with a guest or product discussed on the show. My first priority is always providing useful, actionable information, and I do not sell guest spots or paid placements on the podcast.
Wedding Business Solutions
Latest Episodes
Things that can make you sound old!
Are you unintentionally making yourself sound outdated in your emails or client communications? Do you still use phrases like “PS,” “enclosed please find,” or “per my previous email” and wonder why your younger clients aren’t responding? In thi...
Mark Chapman - ChatGPT has ads!
Mark Chapman - ChatGPT has adsAre your ads really connecting to engaged couples or just blending in with everyone else? What would happen if you could be the only ad a couple sees while researching their wedding plans on ChatGPT? How do ...
Don't say "expensive "!
Don't say "expensive "!Are you letting your own wallet dictate what you think your clients can spend? Do you know the difference between something being “expensive” and something delivering real value? In this episode, I challenge the wa...
No, I don't want to talk to you on the phone to get a price!
No, I don't want to talk to you on the phone to get a price!How much friction is hiding in your inquiry process? Are you forcing prospects to book a call before sharing pricing info? Is requiring a phone number or too many form fields pu...
